Ami Sirlin

Ami Sirlin

Response Media

As a seasoned marketing and digital media executive with over 20 years of experience, Ami Sirlin is a dynamic and creative leader who continues to make a lasting impact on the industry. Throughout her career, Ami has built high-performing teams and fostered a strong company culture, resulting in measurable business growth and success for a wide range of industries including CPG, travel, QSR and automotive. Her passion for community involvement is evident through her contributions to several boards, including Children's Healthcare of Atlanta and Adopt A Golden Atlanta. In her personal life, Ami enjoys gardening, cooking, AI, and staying active with her Peloton (MazelTough14) and sports, where she loves spending with her 15-year-old son.

11:00 am - 12:00 pm

Staying Ahead of the Curve in an Ever-Changing Industry

Staying Ahead of the Curve in an Ever-changing Industry: being a media, marketing or data expert - or all of the above - when the landscape is constantly shifting is a particularly hard role, and one that we tend to put on the back burner to focus on the rest of our tasks at work. How do we stay up to speed on our consumers’ needs and implement innovation to solve those needs better than our competitors?