Rachel Goldflam is a marketing executive with 20 years of luxury retail leadership experience.
Ms. Goldflam has been with David Yurman since 2010 – currently serving as the brand’s Vice President of Marketing and Communications. In her current role, she oversees all aspects of global media, performance marketing, CRM, public relations, social media, events, strategic partnerships, and brand and channel marketing.
Prior to her time at David Yurman, Rachel held positions with fashion brands including Burberry, Dolce & Gabbana and Calvin Klein. She is actively involved in the professional community The Retail Hive, and has recently been accepted as a member of Chief, a private network focused on connecting and supporting women executive leaders.
Ms. Goldflam graduated with a Bachelor of Business Administration and a Major in Marketing from the University of Wisconsin-Madison. Rachel currently resides in Manhattan with her husband and two daughters.
Global environmental consciousness, social justice movements, and a highly charged political climate have driven brands and the people who steward them to take a stand. Marketers are standing on the front lines of addressing the ramifications of these decisions. How do brands authentically and responsibly communicate values? How have decisions to engage in political and cultural issues galvanized our organizations? How does an organization balance its business needs with its desire to serve and reflect its communities?