You're in your fifties, at the peak of your expertise, but you can feel the industry's subtle pressure around age—colleagues are starting their own consulting practices, younger is cheaper (which seems to be of high value), and somehow your decades of experience are being treated as a liability rather than the incredible asset they actually are. This discussion addresses the backwards thinking that devalues seasoned professionals and explores how to combat the perception that age means outdated. We'll discuss how to showcase the depth of knowledge that only comes with time, strategies for continuing to learn in areas like analytics and data while leveraging your strategic perspective, and practical approaches for reframing the conversation around experience versus inexperience.