Response Media
As a seasoned marketing and digital media executive with over 20 years of experience, Ami Sirlin is a dynamic and creative leader who continues to make a lasting impact on the industry. Throughout her career, Ami has built high-performing teams and fostered a strong company culture, resulting in measurable business growth and success for a wide range of industries including CPG, travel, QSR and automotive. Her passion for community involvement is evident through her contributions to several boards, including Children's Healthcare of Atlanta and Adopt A Golden Atlanta. In her personal life, Ami enjoys gardening, cooking, AI, and staying active with her Peloton (MazelTough14) and sports, where she loves spending with her 15-year-old son.
You're in your fifties, at the peak of your expertise, but you can feel the industry's subtle pressure around age—colleagues are starting their own consulting practices, younger is cheaper (which seems to be of high value), and somehow your decades of experience are being treated as a liability rather than the incredible asset they actually are. This discussion addresses the backwards thinking that devalues seasoned professionals and explores how to combat the perception that age means outdated. We'll discuss how to showcase the depth of knowledge that only comes with time, strategies for continuing to learn in areas like analytics and data while leveraging your strategic perspective, and practical approaches for reframing the conversation around experience versus inexperience.
Can we discuss how we interact with our C-Suites? What’s your interaction cadence and what are the expectations of these sessions? How do you drive buy-in? And is it working? How do CRO conversations compare to those with CEOs? Sign up for this one because you’re prepared to share what’s working and not when you’re “in the room.” With the power of a candid and open workshop, we will provide the best practices that elevate these meetings and, as a result, our careers.
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