Dave Zapata is a global media leader with more than 15 years of experience in brand management, media strategy, and data analytics. He is currently the Sr. Marketing Director - Global Head of Media at Anheuser-Busch InBev, where he leads large multinational campaigns and commercial executions across diverse categories and partners.

He has a proven track record of transforming brand business challenges into digital media strategy and audience targeting plans, creating value case and ROI measurement framework for consumer data types, and liaising with senior management and legal team on adtech ecosystem announcements and impact analysis. He is also Trading Academy Certified by The Trade Desk, Inc. as a practitioner, professional, and strategist in programmatic buying and digital advertising. He adapts to new professional environments seamlessly and integrates his technical background with his brand management skills. He is a US and German Dual Citizen, open to work anywhere in the US or EU.