Mars
Heather is an integrated marketing leader who leverages digital technology, creative storytelling and data to build and grow brands. She has built her career leading teams to develop breakthrough, award-winning brand and digital work for companies across a number of industries including consumer packaged goods, financial services and entertainment.
We're living through a transformation as significant as when digital first disrupted marketing—except this time, it's happening faster and touching every aspect of how we organize, hire, and lead. This discussion moves beyond the scary headlines about job displacement to explore what marketing organizations actually need to look like in an AI-driven world. We'll examine how smart leaders are rethinking talent strategies, restructuring teams, and preparing for the massive shifts coming for both agencies and brands. Come ready to discuss the fundamental changes you're seeing and planning for, and leave with a clearer vision of how to position your organization for what's coming next.
Color-blindness has become a dirty word in American politics. Rejecting the wisdom of the civil rights movement, we are now taught to see everything, and everyone, through the lens of race. Yet in a multi-racial democracy, the only path forward is to make race less important, not more important. Contrary to popular belief, color-blindness, properly understood, provides the best ethical, legal, and social foundation for healthy race relations.
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