An accomplished research and analytics executive, I deliver consistently strong results, demonstrated by a track record in leadership roles with global media companies, major consumer brands and strategic consultancies spanning more than 20 years. I believe wholeheartedly in the power of data-driven insights, synthesized with innovation and creativity, to drive value and revenue growth.

Leveraging a broad background in analytics, operations, sales, and marketing, I build and lead best-in-class teams that provide audience measurement and consumer insights to key clients, executive management, sales organizations and strategic stakeholders. I use these insights to develop data-enabled tools for driving multimillion-dollar revenue growth, driving business outcomes, exerting influence, and establishing market leadership.

An entrepreneurial mindset has allowed me to make a major impact at a number of organizations, including multiple award-winning ad agencies and ZICO Coconut Water.